June 17, 2009

Tree Theory Bags 'Harvested From the Urban Landscape' : Opening and on-sale this Friday!

This spankin' new company: Tree Theory Bags, addresses the topic of waste streams, reuse and revitalization of used materials with their new messenger bags and satchel designs.

They create their bags from materials 'harvested from the urban landscape': the tons of billboard vinyls lying in dumps and by ripping out old seat belts from the junkyard cars.


This product design concept is popping up more and more on the smaller production scale, and its so refreshing! Tree Theory Bags are made in Chicago, my backyard! Why rip those precious materials from Mama earth when there are plenty of usable materials lying all around us just waiting to be discovered. It ties right into the movement of only buying used items, but repurposed new items are ok in my book.

Revitalize! Reuse! Design! Their opening is this Friday too! Check it out!

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